Selling the Dream: The Good Life 12-17-13

by Jeffery Combs

  • Paint the picture with questions
  • Easier to sell the dream then the product
  • Don’t make it about you!
  • Change self-talk
  • People are predictable
  • What people buy and why
  • The sequence of the questions
  • Trial closing
  • The questions to sell the dream
  • Your dialogue with money must be healthy
  • Closing the sale
  • The good life